General Trading Concept LLC is one of the leading general trading companies in the UAE and a proud member of the Al Mawarid Group, one of the major contributors in the fields of construction, real estate and building materials in UAE. Al Mawarid Group was established 30 years ago and has now grown to more than 2000 employees.

General Trading Concept LLC was established in 2008 by His Highness Sheikh Mohammed Bin Abdullah Al Qassimi, to fulfill the growing need of well-priced and high quality products in the regional GCC and MENA (Middle East and North Africa) markets. The company's Head quarter is carefully located in Sharjah, a major city in UAE (United Arab Emirates), the internationally recognized import-export hub.

At General Trading Concept LLC, "quality and value is our top priority". Our wide range of products have been chosen from leading companies around the world, after a detailed background check on the quality and reliability of each product.